Amazon is coming after Ikea with its first furniture brands - and it's one-upping the competition in one major way | Business Insider India
![Amazon.com: CRIUSJA Couch Covers for IKEA Friheten Sofa Bed Sleeper, Couch Cover for Sectional Couch, Sofa Covers for Living Room, Sofa Slipcovers with Cushion and Throw Pillow Covers (S-19, Left Chaise) : Amazon.com: CRIUSJA Couch Covers for IKEA Friheten Sofa Bed Sleeper, Couch Cover for Sectional Couch, Sofa Covers for Living Room, Sofa Slipcovers with Cushion and Throw Pillow Covers (S-19, Left Chaise) :](https://m.media-amazon.com/images/I/715xpYGhVoS._AC_UF894,1000_QL80_.jpg)
Amazon.com: CRIUSJA Couch Covers for IKEA Friheten Sofa Bed Sleeper, Couch Cover for Sectional Couch, Sofa Covers for Living Room, Sofa Slipcovers with Cushion and Throw Pillow Covers (S-19, Left Chaise) :
![Amazon Brand – Rivet Modern Sofa Couch with Metal Legs, 85"W, Teal Velvet - Amazing Bargains USA - Buffalo, NY Amazon Brand – Rivet Modern Sofa Couch with Metal Legs, 85"W, Teal Velvet - Amazing Bargains USA - Buffalo, NY](https://cdn.shoplightspeed.com/shops/640671/files/48043459/1600x2048x2/amazon-brand-rivet-modern-sofa-couch-with-metal-le.jpg)
Amazon Brand – Rivet Modern Sofa Couch with Metal Legs, 85"W, Teal Velvet - Amazing Bargains USA - Buffalo, NY
![Amazon.com: The Premium Heavy Cotton Ektorp 3 Seat Sofa Cover Replacement is Custom Made for IKEA Ektorp Sofa Cover, an Ektorp Sofa Slipcover Replacement (Deep Blue) : Home & Kitchen Amazon.com: The Premium Heavy Cotton Ektorp 3 Seat Sofa Cover Replacement is Custom Made for IKEA Ektorp Sofa Cover, an Ektorp Sofa Slipcover Replacement (Deep Blue) : Home & Kitchen](https://m.media-amazon.com/images/I/51gjptTy9wL._AC_UF894,1000_QL80_.jpg)
Amazon.com: The Premium Heavy Cotton Ektorp 3 Seat Sofa Cover Replacement is Custom Made for IKEA Ektorp Sofa Cover, an Ektorp Sofa Slipcover Replacement (Deep Blue) : Home & Kitchen
![Amazon.com: Mixoy Queen Size Pull Out Sofa Bed, Velvet Sofa with Pull Out Bed, Sleeper Sofa with Foam Mattress, 2-in-1 Sleeper Couch Bed for Living Room, Apartment, Small Spaces (Blue) : Home Amazon.com: Mixoy Queen Size Pull Out Sofa Bed, Velvet Sofa with Pull Out Bed, Sleeper Sofa with Foam Mattress, 2-in-1 Sleeper Couch Bed for Living Room, Apartment, Small Spaces (Blue) : Home](https://m.media-amazon.com/images/I/61lO566P7gL._AC_UF894,1000_QL80_.jpg)
Amazon.com: Mixoy Queen Size Pull Out Sofa Bed, Velvet Sofa with Pull Out Bed, Sleeper Sofa with Foam Mattress, 2-in-1 Sleeper Couch Bed for Living Room, Apartment, Small Spaces (Blue) : Home
![Amazon.com: Cotton Dark Gray Friheten Sleeper Sofa Cover Replacement is Custom Made Compatible with IKEA Friheten 3 Seat Sofa Bed Slipcover : Home & Kitchen Amazon.com: Cotton Dark Gray Friheten Sleeper Sofa Cover Replacement is Custom Made Compatible with IKEA Friheten 3 Seat Sofa Bed Slipcover : Home & Kitchen](https://m.media-amazon.com/images/I/61a90VoGUiL._AC_UF894,1000_QL80_.jpg)
Amazon.com: Cotton Dark Gray Friheten Sleeper Sofa Cover Replacement is Custom Made Compatible with IKEA Friheten 3 Seat Sofa Bed Slipcover : Home & Kitchen
![Amazon.com: Ektorp 3 Seat Sofa Cotton Cover Replacement is Custom Made Slipcover for IKEA Ektorp Sofa Cover (Light Gray Durable Cotton) : Home & Kitchen Amazon.com: Ektorp 3 Seat Sofa Cotton Cover Replacement is Custom Made Slipcover for IKEA Ektorp Sofa Cover (Light Gray Durable Cotton) : Home & Kitchen](https://m.media-amazon.com/images/I/61PeUbUsAIL._AC_UF894,1000_QL80_.jpg)
Amazon.com: Ektorp 3 Seat Sofa Cotton Cover Replacement is Custom Made Slipcover for IKEA Ektorp Sofa Cover (Light Gray Durable Cotton) : Home & Kitchen
![Amazon.com: CRIUSJA Couch Covers for IKEA Friheten Sofa Bed Sleeper, Couch Cover for Sectional Couch, Sofa Covers for Living Room, Sofa Slipcovers with Cushion and Throw Pillow Covers (2030-49, Right Chaise) : Amazon.com: CRIUSJA Couch Covers for IKEA Friheten Sofa Bed Sleeper, Couch Cover for Sectional Couch, Sofa Covers for Living Room, Sofa Slipcovers with Cushion and Throw Pillow Covers (2030-49, Right Chaise) :](https://m.media-amazon.com/images/I/51W0rz+xUvS._AC_UF894,1000_QL80_.jpg)
Amazon.com: CRIUSJA Couch Covers for IKEA Friheten Sofa Bed Sleeper, Couch Cover for Sectional Couch, Sofa Covers for Living Room, Sofa Slipcovers with Cushion and Throw Pillow Covers (2030-49, Right Chaise) :
![Amazon.com: IKEA UPPLAND Cover for Sofa with Chaise Lounge Light Beige Slipcover Slip Cover : Home & Kitchen Amazon.com: IKEA UPPLAND Cover for Sofa with Chaise Lounge Light Beige Slipcover Slip Cover : Home & Kitchen](https://m.media-amazon.com/images/I/31sBHus8XsL._AC_UF894,1000_QL80_.jpg)
Amazon.com: IKEA UPPLAND Cover for Sofa with Chaise Lounge Light Beige Slipcover Slip Cover : Home & Kitchen
![Amazon.com: TLYESD Klippan Cover Replacement for IKEA Klippan Loveseat Sofa Cover, Klippan 2 Seat Sofa Cover,Klippan Couch Cover Only (Yellow) : Home & Kitchen Amazon.com: TLYESD Klippan Cover Replacement for IKEA Klippan Loveseat Sofa Cover, Klippan 2 Seat Sofa Cover,Klippan Couch Cover Only (Yellow) : Home & Kitchen](https://m.media-amazon.com/images/I/71dtXesmPeL.jpg)
Amazon.com: TLYESD Klippan Cover Replacement for IKEA Klippan Loveseat Sofa Cover, Klippan 2 Seat Sofa Cover,Klippan Couch Cover Only (Yellow) : Home & Kitchen
![Amazon.com: Bemz Ektorp Sofa Cover — Custom Slipcover Replacement for IKEA Ektorp 3 Seat Sofa — Premium 7 Piece Fitted Machine Washable Couch Cover — Classic Slipcovers — Covers for Couches and Amazon.com: Bemz Ektorp Sofa Cover — Custom Slipcover Replacement for IKEA Ektorp 3 Seat Sofa — Premium 7 Piece Fitted Machine Washable Couch Cover — Classic Slipcovers — Covers for Couches and](https://m.media-amazon.com/images/I/61P-DkgRqdL._AC_UF894,1000_QL80_.jpg)
Amazon.com: Bemz Ektorp Sofa Cover — Custom Slipcover Replacement for IKEA Ektorp 3 Seat Sofa — Premium 7 Piece Fitted Machine Washable Couch Cover — Classic Slipcovers — Covers for Couches and
![Amazon.com: TLYESD Ektorp Sectional Sofa Cover Replacement for IKEA Ektorp Couch Cover, Ektorp 2 x 2 Sofa Cover White,Doesn't Fit Uppland Sofa (Cool White) : Home & Kitchen Amazon.com: TLYESD Ektorp Sectional Sofa Cover Replacement for IKEA Ektorp Couch Cover, Ektorp 2 x 2 Sofa Cover White,Doesn't Fit Uppland Sofa (Cool White) : Home & Kitchen](https://m.media-amazon.com/images/I/417FESLI8wL._AC_UF894,1000_QL80_.jpg)
Amazon.com: TLYESD Ektorp Sectional Sofa Cover Replacement for IKEA Ektorp Couch Cover, Ektorp 2 x 2 Sofa Cover White,Doesn't Fit Uppland Sofa (Cool White) : Home & Kitchen
![Amazon.com: The Dark Blue Friheten Sleeper Thick Cotton Sofa Cover Replacement is Made Compatible with IKEA Friheten Sofa Bed, Or Corner, Or Sectional Slipcover. Sofa Cover Only! (Blue Left Arm) : Home Amazon.com: The Dark Blue Friheten Sleeper Thick Cotton Sofa Cover Replacement is Made Compatible with IKEA Friheten Sofa Bed, Or Corner, Or Sectional Slipcover. Sofa Cover Only! (Blue Left Arm) : Home](https://m.media-amazon.com/images/I/51kFdClOrKL._AC_UF894,1000_QL80_.jpg)
Amazon.com: The Dark Blue Friheten Sleeper Thick Cotton Sofa Cover Replacement is Made Compatible with IKEA Friheten Sofa Bed, Or Corner, Or Sectional Slipcover. Sofa Cover Only! (Blue Left Arm) : Home
![Amazon.com: Ektorp 3 Seat Sofa Cotton Cover Replacement is Custom Made Slipcover Compatible for IKEA Ektorp Sofa Cover (White Flax Cotton) : Home & Kitchen Amazon.com: Ektorp 3 Seat Sofa Cotton Cover Replacement is Custom Made Slipcover Compatible for IKEA Ektorp Sofa Cover (White Flax Cotton) : Home & Kitchen](https://m.media-amazon.com/images/I/612nNmF-EWL._AC_UF894,1000_QL80_.jpg)
Amazon.com: Ektorp 3 Seat Sofa Cotton Cover Replacement is Custom Made Slipcover Compatible for IKEA Ektorp Sofa Cover (White Flax Cotton) : Home & Kitchen
![Amazon.com: Farlov Sofa (Not Loveseat!) Replacement Cover Made Compatible for IKEA Farlove Slipcover Only! (Cotton Beige) : Home & Kitchen Amazon.com: Farlov Sofa (Not Loveseat!) Replacement Cover Made Compatible for IKEA Farlove Slipcover Only! (Cotton Beige) : Home & Kitchen](https://m.media-amazon.com/images/I/41WJhunVdrL._AC_UF894,1000_QL80_.jpg)
Amazon.com: Farlov Sofa (Not Loveseat!) Replacement Cover Made Compatible for IKEA Farlove Slipcover Only! (Cotton Beige) : Home & Kitchen
![Amazon.com: Comfort Works Custom Karlstad Sofa Cover, Slipcover Replacement for IKEA Karlstad Sofa (Grey Tweed) : Home & Kitchen Amazon.com: Comfort Works Custom Karlstad Sofa Cover, Slipcover Replacement for IKEA Karlstad Sofa (Grey Tweed) : Home & Kitchen](https://m.media-amazon.com/images/I/51FvklsT6HL._AC_UF894,1000_QL80_.jpg)
Amazon.com: Comfort Works Custom Karlstad Sofa Cover, Slipcover Replacement for IKEA Karlstad Sofa (Grey Tweed) : Home & Kitchen
![Amazon.com: Easy Slipcover Long Lasting Polyester Material Friheten Sleeper Sofa Cover Replacement is Custom Made for IKEA Bed, Or Corner, Sectional Slipcover. Only! (Beige Left Arm Longer) : Home & Kitchen Amazon.com: Easy Slipcover Long Lasting Polyester Material Friheten Sleeper Sofa Cover Replacement is Custom Made for IKEA Bed, Or Corner, Sectional Slipcover. Only! (Beige Left Arm Longer) : Home & Kitchen](https://m.media-amazon.com/images/I/510vETL1ZgL._AC_UF894,1000_QL80_.jpg)
Amazon.com: Easy Slipcover Long Lasting Polyester Material Friheten Sleeper Sofa Cover Replacement is Custom Made for IKEA Bed, Or Corner, Sectional Slipcover. Only! (Beige Left Arm Longer) : Home & Kitchen
![Amazon.com: AILEEKISS 51" W Loveseat Sofa Modern Upholstered Sofas Couch with 2 Pillows Linen Fabric Love Seats Couches for Living Room, Bedroom, Apartment and Small Space (Grass-Green) : Home & Kitchen Amazon.com: AILEEKISS 51" W Loveseat Sofa Modern Upholstered Sofas Couch with 2 Pillows Linen Fabric Love Seats Couches for Living Room, Bedroom, Apartment and Small Space (Grass-Green) : Home & Kitchen](https://m.media-amazon.com/images/I/71R4XyfAKdL._AC_UF894,1000_QL80_.jpg)
Amazon.com: AILEEKISS 51" W Loveseat Sofa Modern Upholstered Sofas Couch with 2 Pillows Linen Fabric Love Seats Couches for Living Room, Bedroom, Apartment and Small Space (Grass-Green) : Home & Kitchen
![Amazon.com: LINLUX 55''W Upholstered Modern Loveseat Sofa Couch for Living Room, Fabric Small Love Seat w/ 2 Pillows and Iron Legs, 2 Seat Small Couches for Small Spaces, Bedroom, Apartment, Office, Light Amazon.com: LINLUX 55''W Upholstered Modern Loveseat Sofa Couch for Living Room, Fabric Small Love Seat w/ 2 Pillows and Iron Legs, 2 Seat Small Couches for Small Spaces, Bedroom, Apartment, Office, Light](https://m.media-amazon.com/images/I/8161uvMSEsL._AC_UF894,1000_QL80_.jpg)
Amazon.com: LINLUX 55''W Upholstered Modern Loveseat Sofa Couch for Living Room, Fabric Small Love Seat w/ 2 Pillows and Iron Legs, 2 Seat Small Couches for Small Spaces, Bedroom, Apartment, Office, Light
![Amazon.com: MASTERS OF COVERS Snug Fit Friheten Slipcover for The IKEA Friheten with Chaise Corner Cover, Sofa Bed Cover, Sectional Slipcover Replacement (Dark Grey) : Home & Kitchen Amazon.com: MASTERS OF COVERS Snug Fit Friheten Slipcover for The IKEA Friheten with Chaise Corner Cover, Sofa Bed Cover, Sectional Slipcover Replacement (Dark Grey) : Home & Kitchen](https://m.media-amazon.com/images/I/61Pcf6cM+yL._AC_UF894,1000_QL80_.jpg)